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We want you to love vegetables as much as we do. So we hand-select the most beautiful vegetables, slice them, crisp them, and season them to perfection to make TERRA® chips. They’re the crunchy vegetable snack that’s so delicious, they make eating more vegetables almost too easy.











This whole vegetable love story started when two New York chefs quit their jobs. Turns out, even running a four-star restaurant in Manhattan doesn’t compare to chasing your dreams. For their own catering business, Dana Sinkler and Alex Dzieduszycki wanted to create a deliciously beautiful bar snack. Enter vegetables. Thinly sliced, crisped, and salted just-so. The result was something even Dana and Alex didn’t see coming: Chips so crispy and delicious they had the power to make everyone love vegetables. And TERRA® chips were born.
First served at elite New York parties and eventually requested by Saks Fifth Avenue, TERRA® quickly transformed into a veritable vegetable empire. Even after 20 years of growth, we still hand-select every vegetable, prepare them in small batches, and package them in our distinctive, simple black bags—a nod to our Brooklyn roots.